Long tail theorist Chris Anderson talks movie production and applies it to small scale, low budget filmmaking in a new blog entry which lifts from the recent DV Rebel's Guide for some examples and inspiration. The claim is that when costs of production and distribution decrease (as in, what is happening right now), new long tail markets emerge. (Read up on long tail for a clear understanding of the concept.) Anyway, it's a fresh perspective to see this theory applied to filmmaking. Plus, the low budget production ideas and tips from DV Rebel's Guide and very smart, and some are pretty surprising, too. Recommended read. (via HDforIndies)
