Very interesting interview with George Lucas by The Hollywood Reporter. THR: There are definitely some dynamics that are changing the economics of the business. What do you think of Mark Cuban's idea of releasing films simultaneously at home and in theaters?
Lucas: I think it'll happen -- it'll have to happen.
THR: Really? Because of the economics?
Lucas: Because of piracy. It's the only way you can stop piracy; there is no other way. You have to get a very, very aggressive enforcement program so that people do have consequences to stealing, but you also have to be able to offer it to them (in the home) for the same price they can get it on the street. It won't be DVDs -- DVDs aren't going to be around too much longer. If you can get it at home for $2, then why would you go on the street and get a bad version?
Mr. Lucas with all respect, piracy is not the reason why films will eventually be released simultaneously at home and theater. People simply prefer watching the movies at home, which is sad but true. There seems to be a lot of piracy paranoia going around Hollywood.
(via HDforindies)
